2021
IMPACT REPORT
A NOTE
FROM ADRIANE
It took Juma 27 years to grow from a single Ben & Jerry's Ice Cream Shop to our footprint of more than twenty venues spanning six cities — all to shut down overnight. So in early 2021 we knew we had a herculean effort ahead of us — reopening and restarting social enterprises across dozens of venues in a matter of months.
In many ways, Juma was made for this moment. We believe in the power of work because we know that a job is more than just a way to pass the time and earn some money. There is dignity in work. You learn about others through work. You learn about yourself. There are so many critical life skills to be developed, whether communication, conflict management or personal responsibility — that will apply in any aspect of a young person's life. One of the concepts we teach is growth mindset — the belief that you can adapt, grow and overcome challenges. We believe in the potential of young people because we see Juma youth do this every day, and in 2021 — all of Juma rose to the occasion.
The enterprise re-opening environment was dynamic, but we persevered and succeeded, and were so thrilled to create opportunities for youth to get back to work and back to learning. This would not have been possible without our community of donors, volunteers, and board members. Thank you for your enduring support.
Youth Demographics
18%
87%
13%
15%
7%
Are Low-Income
Have been enrolled in the Foster Care System
Have experienced Temporary Housing or Homelessness*
Have had involvement with the Juvenile Justice System
Have reported experiencing challenges with Mental Health
Reported income is less than 200% of federal poverty guidelines
*Note: an additional 48% of youth respondents declined to answer the question.
ACROSS 20 VENUES AND 6 U.S. CITIES
501
YOUTH
SERVED
SAN FRANCISCO | SEATTLE | SACRAMENTO | SAN JOSE | ATLANTA | HOUSTON
Transgender/Gender Nonconforming
Other
10%
1%
African American/Black
36%
Asian
20%
White
5%
Male
Female
45%
54%
Hispanic/Latinx
29%
Finding the Silver Lining: Daniel’s Juma Story
For Daniel, a senior in High School in San Francisco, the pandemic had already been challenging when his father suddenly lost his job and a burst pipe in their home forced he and his family to flee to a nearby hotel. Spotty internet access in their temporary accomodation left Daniel feeling disconnected from school while he also took on the task of translating for his parents to interface with their home insurance company and landlord. But through Juma, Daniel found a flexible way to earn income to help support his family through their time of need while learning skills like budgeting, saving, building credit, interviewing for jobs, and crafting a resume.
At Juma, Daniel accessed a supportive community who believed in him. While his senior year of high school was uniquely challenging, today he is grateful for what those experiences taught him. “It helped me mature as a person,” he recalls. In addition to the time management skills he learned from balancing school, helping out at home, and working at Juma, he also learned that it's ok to seek out a helping hand. In the future, Daniel dreams of becoming a lawyer. “I want to help underrepresented people and make sure their voices are heard,” he explains.
NEW REALITIES, SAME BRIGHT FUTURES
71%
In 2021, we began life in a post-covid world. While new precautions require flexibility and patience, our youth welcome the opportunity to
re-engage with work and continue to rise to the challenge.
Of Juma youth reported difficulties paying for necessities like food, medical care, and housing due to the pandemic.
Challenges Reported by Youth as a Result of the Covid-19 Pandemic
8%
Access to Food
Access to Healthcare
5%
Access to Housing/Shelter
5%
Access to Technology (Computer/Internet)
6%
Access to Childcare
4%
22%
Reduced Income or Unemployment
HARD WORK & PERSISTENCE
Juma Youth worked over
48,000
hours, learning key skills as they earned income.
Collectively, they earned over
$785,000
in wages and stipends
and continued their learnings through
890
workshops across six juma sites.
Essential Career Skills
I love learning new things. Even if I’ve learned a skill already, there’s always something new to learn about it, like the last Juma workshop I attended where we learned about code switching—that’s something I’ve been doing all my life but now I know how to talk about it.
customer service, problem solving, teamwork
Job Readiness Skills
communication, resume writing, interviewing
Financial Capability
budgeting, saving, building credit
Career Exploration
career tours, career panels, jumalink
Hard Work Pays Off: Brittany's Juma Story
When a job at Wal-Mart turned out to be a bad fit, Brittany worried about where she would get the money she needed to help her family pay bills. Fortunately, Juma was there to give Brittany a chance to earn income while moving toward a bright future. At Juma, Brittany worked hard and enjoyed the support of her managers and peers. Soon, that work paid off when she was promoted to a management role.
"Of all the jobs I’ve had, this is the first one where I ever had a chance to move up into a higher role. It proved to me that hard work really does pay off,” she said. Brittany credits Juma with teaching her how to work patiently toward a goal and credits her managers specifically with helping her to learn consistency by modeling the skill themselves. She's looking forward to a future in which she has a degree hanging on her wall, and in the meantime, grateful to be working with a team that supports her current and future goals.
SINCE 1993
9,775 Youth Served
More than $13 Million in Youth Wages
Nearly $40 Million in Enterprise Revenue
Taking on a First Internship: Kenneth's Juma Story
Kenneth found Juma at the beginning of the Covid-19 pandemic. He was grateful for the opportunity to earn an income when job openings were few and far between, especially for new workers. He took full advantage of Juma's online programming, learning skills like communication and teamwork while connecting with a group of supportive peers. Thanks to his accomplishments in those workshops, Kenneth was well-prepared when pandemic restrictions lifted and Juma Seattle connecred him to an internship with a local small business: The Seattle Barkery. At this dog-centric bakery, Kenneth put his communication and customer service skills into practice.
As someone who is naturally shy, Kenneth found new ways to come out of his shell while supporting the Barkery's human and canine customers. Earning a paycheck was a comfort for Kenneth and his family. He quickly learned to be conscious of his spending and began setting aside as much as possible from his checks to help cover future college-related expenses. He also contributed to savings for a family-wide goal of buying a house. “My parents take a lot of pride in me for being able to earn my own money at such a young age,” Kenneth says.
2021 Financials
Contributed Revenue Sources
$1,804,998
$1,022,050
$582,768
$336,225
$324,644
CORPORATE
FOUNDATION
GOVERNMENT
INDIVIDUAL
EVENTS
Other
1%
Development
25%
Programs
55%
PPP2 Loan
14%
Development
65%
$5,384,095
$6,331,640
TOTAL REVENUE
Enterprise
21%
TOTAL SPENDING*
Administration
20%
*Operating surplus dedicated to COVID re-opening efforts
Paying it Forward: Essence's Juma Story
Essence was always driven to succeed. At age 16, when she heard about Juma from a school counselor, she knew she wanted to be a part of it. In her role at Juma, she challenged herself and grew, earning the title of Vendor Manager. After graduating high school, she went on to use the skills she learned at Juma to support herself as a manager at Starbucks. After several successful years there, she was excited to hear from her former Juma manager about an opening on Juma's adult staff.
Today, she's Juma Seattle's full-time Enterprise Manager and she loves paying it forward. “It was an honor to know Juma wanted me back in that environment,” said Essence. “The youth managers are all women right now and that motivates me even more because I can see myself in them. I see where I started and I know what they can become and I’m so excited to be a part of that. I’m motivated to push them the way I was pushed back then.”
WE APPRECIATE THE SUPPORT OF OUR BOARD
GET INVOLVED
A HUGE THANKSTO OUR SUPPORTERS
$50,000+
$500-999 Continued
$100-249 Continued
Anonymous
Camille Kissberthand Zach Dubin
Kathy Lasota
Beatrice Liang and Richard Cordiner
Suzanne and Rich Liu
Michael Lyngaas
Jesse Lyons and Stefanie TignorAndy and June Monach
Kevin Obana
Pat Morales
Daniel Reed
Lilly Reid and Matt Shirley
Lori Rianda
Dan Schulman
Fiona Smythe
Karen Sommerich
Marc Spencer
Kurt Stammberger
Susan Stone
Susan and Steve Van Liere
Christopher and Stacy Wencel
Barbara and Chris Wilson
Jennifer and Andrew Wilson
Lexie Woolley
Kara Parker
Alan Pao
Kenny Pate
Eric Pauley
Cosmin Pitigoi
Jennifer Pruski
Linda Raffo
Carrie Ramage
Kristina Reed
Elizabeth and Scott Roberts
Brendan Rogers
Anne Rosenthal
Lisa Ryan
Harriet Saks
Linda Schaale
Ladan Schlichting
Lorri Schulte
Jan Scully Royse
Jim and Marjorie Shannon
Sachin Sharma
Bonnie Shea
Shannon Shrewsbury
Tim Sicocan
Kimberley Silvers
Ram Singh
Mary Sky
Kara Smyth
Roni Stover
Patricia Sturdevant
Nicholas Subias
Marcia Tennyson
Cindy Thao
Lindsay Thornton
Jacquie Tye
Trude Vasquez
Michaeline Veden
Kim Vu
Linda Waits
Deanna Witzgall
Anita Whitfield
Emily Wong
Lexie Yacoel
Kathy Wikstrom
Lydia Zeidner
Xiaodi Zhang
Miranda Zhu
Gretchen Zience
Sonya Zindel
$25,000- 49,999
Ahsha and Dylan Haggart
Clara Jong
$15,000-$24,999
Willie and Peggy Alford
Susan Hopkinson-Fishman
Jane Thornton
$10,000-14,999
Anonymous
Adriane and Michael Armstrong
Ara and Michelle Chackerian
Paul and Angela Clemmons
Kurt and Julie Hauser
Lee and Perry Smith
Michael and Polly Wong
Zakem Coaching
Jamie Zakem
$5,000-9,999
$250-499
Keith Belling
Steve and Ifen Carlson
Caroline and Michael Dechert
Rich Hake and Christine Colladay
Carolyn and Kevin Holt
Patrice Martin and Nathan Wilson
Sarah and Stuart McAllister
Cheryl House and Peter Meyn
Ali Pace
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Debra and Paul Underwood
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Lars Ahlstrom
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Melissa and Nick Beach
Jennifer and Sean Bill
Jeffrey and Martha Blue
Amanda Catala
Kathleen and Richard Cerf
Scott Collyer
Deb Cook
Colin and Jennifer Cooper
Crypto Adoption Fund
Kriss Deiglmeier and Samir Tuma
Sarah Evans
Michael Ferraro
Alexander and Wendy Fraser
Chris and Erika Gilbert
Brandi Gleason
Jo and Michael Golub
Gertrude and Herbert Halverstadt
Carla Javits and Margaret Cecchetti
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Tanya Khaiyanun
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Danny Pan
Jen Shaw and Susan Schepker
Mary Ann Serrano
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Ronald Wagner
Bridget Waluch
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$2,500-4,999
Karen Bals and Stephen Lockhart
Cynthia Burks and Brian Lowery
Christie Carlson and Kurt Lindorfer
Fred Chung and Merritt Richmond
Andrea Coen and Michael Neidert
Cara Connors and Ian Gamble
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Kelly and Michael Halper
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Ed Malloy
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$1-99
Jamiu Abdsalami
Sandy Acuna
Anonymous
Zoeann Barbier
Alida Beck
J.R. and Stuart Beeson
Nicole and Otis Berkin
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Amelia Bolker
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Darrell Dela Cruz
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Shawn Karns
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Maria Kaval
Mohammed Kermalli
Nav Kesher
Anna Khoma
Andrew Knaack
Sandi Kovach-Long
Mikala Lain
Amy Lam
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Robert Lewis Jr
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$100-249
Elizabeth Age
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Deborah Barrell
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Patricia Blaisdell
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Fletcher Family Charitable Fund
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Fran Mueller
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$1,000-2,499
Sandy Barnet and Joe Rosenbaum
Niti and Montu Bashambu
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Zachary and Rebecca Blume
Peter Boneparth
Ken and Jackie Broad
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Yuuko Tonkovich
Libby and Adam Tracy
Gregory VandenBosch
Carolee and Jeff Wagner
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$500-999
Mary Abkemeier
Larissa Acosta
Eric Altree
Emily Bailard
Doug and Leslie Barry
Clare Bergman
Brenda Brinker Bottum
Kurt Campisano
Abdiel Cerrud and Jonathan Waugh
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